Social Media Strategies in Times of Tragedy

If you’re using social media for marketing, what should you say following a tragedy like the deadly blasts at the Boston Marathon on April 15, the horrific elementary school shootings in Newtown, Conn., or the recent tornado in Oklahoma? Sometimes, nothing at all. The age of digital marketing brings with it new challenges, including how to respond during a national tragedy. Remember, as recently as Sept. 11, 2001, we had no MySpace, much less Facebook, Twitter or YouTube. Except for email, no vehicle for delivering instantaneous marketing messages existed. After 9/11, one of the most painful days in American memory, most of us had time to pause, reflect and put […]

Mind-Body Intervention Helps Regulate Stress Hormone Levels in Nurses

Yoga, stretching and deep breathing exercises have been found to reduce the symptoms of PTSD. Practicing a form of meditation and stretching can help relieve symptoms of post-traumatic stress disorder and normalize stress hormone levels for nurses, according to a recent study accepted for publication in the July issue of the Endocrine Society’s Journal of Clinical Endocrinology & Metabolism (JCEM). This is good news for the more than 7 million adults nationwide who are diagnosed with post-traumatic stress disorder (PTSD) in a typical year. The mental health condition, triggered by a traumatic event, can cause flashbacks, anxiety and other symptoms. A randomized, controlled, clinical trial studied the impact […]

Obama Administration Releases Final Rules on Employment-Based Wellness Programs

The final rules on employment-based wellness programs issued May 29 by the Obama administration support workplace health promotion and prevention as a means to reduce the burden of chronic illness, improve health and limit growth of health care costs. The rules also aim to protect individuals from unfair underwriting practices that could otherwise reduce benefits based on health status. “Wellness programs have become an increasingly popular component of job-based health coverage,” said Ron Pollack, executive director of Families USA, adding that the final rules “provide a number of essential consumer protections that will limit employers’ ability to use wellness incentives as a subterfuge for discriminating against people with certain health […]

Injuries Can Have Positive Consequences

Not all consequences are bad, even when we are talking about injuries. Yes, it is true that every injury in a manufacturing environment adds a whopping $15,000 to the premium, on average, and it is also true that every injury has the potential to explode into a nightmare of litigation. However, every injury also provides an opportunity to prosper. Since the vast majority of injuries are avoidable, we know that the decisions workers make determine the company’s injury record. The way employers choose to influence those decisions is a key to their safety culture. One of the most important ways to influence behavior is to show the consequences of unsafe […]

GHS Training: A Few Words Speak Volumes

Fewer than 20 words. In the 320-plus-page rulemaking on Globally Harmonized Systems (GHS), that is how many words OSHA devoted to the most extensive new training requirement companies face in 2013. That change requires every affected U.S. company to train its workers on the new update to the Hazard Communication Standard. OSHA estimates that the GHS training will cost American industry more than $95 million dollars. The GHS rulemaking is the result of more than two decades of international negotiation and national discussion aimed at creating one worldwide standard for the classification and labeling of hazardous chemicals in the workplace. OSHA released the final rule mandating GHS in the United […]

XL Video supplies video package for Muse world tour

Paul Milligan, May 30, 2013 Be the first to comment on this article Continuing a long-running working relationship, XL Video is supplying LED screens, cameras and control for Muse’s current ‘The 2nd Law’ world tour. The tour began in October 2012 in the UK and has travelled through Europe, Japan and US and is now back in the UK, this time playing stadium shows. XL Video for Muse 2013 world tour The front of the stage and drum riser are clad in 60 x tiles of F-12 and a 43 sq metre upstage panorama runs across the stage behind the drums at the front of the […]

Questmark awarded ISO 27001 security accreditation

Paul Milligan, May 30, 2013 Be the first to comment on this article Questmark Limited, an East Midlands-based videoconferencing specialist, has further cemented its position as one of the UK’s leading providers of video meeting technology, having been awarded the ISO 27001 security accreditation. Jamie McMaster, sales and marketing director at Questmark said: “We are very excited about the possibilities that this accreditation will mean to our future business prospects.  We believe we have removed one of the main barriers for organisations to deploy this application.” ISO 27001 addresses the security concerns thatorganisations’ have when hosting important and often confidential conferences. Questmark’s accreditation covers all areas […]

Roland announces dates of further UK training days

RSG training days The events, which are free to attend, give those present access to the RSG audio and video product range and the chance for one-to-one training with RSG experts. The core functionality of the V-Mixing System will be the main focus of the training – with a spotlight on the new iPad controllable M-200i, the M-480 and M-300 Digital Live Mixing Consoles – both of which have recently launched new iPad Apps – as well as the range of Digital Snakes. The range of video products such as the new V-4EX 4 Channel Video Mixer, the V-800HD Multi Format Video Switcher and the V-40HD Multi format Video Switcher […]

AWE supplies Sahara Force India Formula One team with AV equipment

Force India F1 HQ The new business relationship will give Sahara Force India access to the latest range of custom installation equipment to help with projects at the team’s Silverstone HQ. Supporting the boardroom system with their installation expertise is Morban, one of AWE’s approved installers that have specialist knowledge in lighting and system integration. Robert Fernley, deputy team principal for Sahara Force India Formula One Team said: “It’s an exciting time for Sahara Force India as we continue to move up the Formula One grid and invest in our facilities and infrastructure. The agreement with AWE has come at the perfect time, and will assist with updating our Silverstone […]